On December 8, 2021, the “hhc Initiative 2021” was held online connecting the Eisai Headquarters (Tokyo) with various countries around the world. About 240 people from around the world participated in this event, including CEO Naito, Professor Ikujiro Nonaka (Professor Emeritus, Hitotsubashi University), Dr. Akihiro Okumura (Professor Emeritus, Keio University), Eisai Directors and Corporate Officers, in addition to senior managers and hhc managers from various Eisai subsidiaries worldwide.
hhc Initiative is an annual event that promotes and recognizes excellence in innovative activities based on our hhc corporate philosophy. Each year, the most outstanding initiatives are selected from a range of innovative projects by Eisai employees, covering diverse activities that aim to realize various contributions to patients, case reports and proposals submitted by “hhc Driven Innovation” and “Eisai Innovation Paper” (internal applications). The overall aim of the event is to increase the understanding of the importance of innovative initiatives that emphasize health care from the patients' perspective, and to promote further innovation by sharing these results.
In this year’s “hhc Initiative 2021”, there were 604 entries in total (562 entries in hhc Driven Innovation activities and 42 entries in “Eisai Innovation Paper”) that were based on socialization with patients and their families from various countries and regions around the world.
Among them, 11 outstanding activity themes including the following were commended: construction of a new Clinical Development Structure which enables home infusion and reduces the number of hospital visits amid COVID-19 pandemic (Japan), an activity that enables the administration of anticancer drug at home (UK), building an online medical care program that allows cancer patients to receive more advanced treatment while staying in rural areas (China), activities related to doll therapy for people with dementia using a set of dolls and picture books (Hong Kong), activities for the realization of employment for people with juvenile dementia (Japan), development and expansion of "personal trainer" training programs in which epilepsy patients can consult without hesitation (Germany).